Wednesday, June 15th is European Wind Day and to celebrate, IBERDROLA is launching in Miromesnil Metro station a flash campaign called « Turn to green ».

A key player in renewable energies, IBERDROLA wishes to raise public awareness of the challenges of energy transition, during 2 days (15 and 16 June 2022) by converting metro turnstiles into a green energy source.

A round table discussion on the current issues of energy transition and innovation will also be held. An opportunity for collective exchange on energy and innovation with players and decision-makers, and for interaction on subjects surrounding the importance of the transition in France. This round table highlights the involvement of citizens and public or private stakeholders on an interesting and important subject.

A campaign in partnership with the JUNIA engineering school.

To make all of this a reality, the global leader in wind power energy has entered into a partnership with JUNIA, an engineering school that specializes in transitions. JUNIA students had to transform the turnstiles into a source of green energy and recreate the exact shape of the blades into a wind turbine using 3D printing to replace the turnstiles' own blades. These wind turbines blades have been manufactured using PLA (polylactic acid), a biodegradable material made from corn starch.

Miromesnil station flying the flag of the transition!

The Metro station will assume the colors of the "Turn to green" campaign. And, to ensure that passengers don't miss it, awareness-raising messages will be broadcast in the metro station.

The wind turbines turnstiles will take place in the center of the station, between line 9 and 13 connections. These human-sized turnstiles are therefore transformed into useful and beneficial objects that generate green energy every time a passenger goes through. Similarly, the energy generated by passengers will power two screens surrounding the turnstiles, which will display awareness messages.

The Paris Metro station Miromesnil (line 9 and line 13 in the direction of the Avenue Percier exit) has been strategically chosen for this campaign: almost 130,000 people^* use it every day! This will allow us to measure the impact of green energy in our daily lives.

^*The Paris Metro carries an average of 4 million passengers every day and almost 1.5 billion per year.

About JUNIA : JUNIA, a transitional school, is contributing towards major issues such as helping to feed the planet, developing the digital and industrial transformation, accelerating the energy and urban transitions process, and improving technology for health and well-being.

Find out more about JUNIA : https://www.junia.com